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FOOD FRIEND is a company with a strong entrepreneurial orientation. This means that during our daily work with our clients, suppliers and partners, we consciously are pursuing a policy of "keeping our eyes and ears open", searching to create and participate in new businesses, constantly trying to generate additional value for our customers. Hence, we have defined the foundation of our motivation to be strong teamwork in order to serve our customers with innovative, as well as newly and better developed raw material solutions as an alternative and complement to the current ones, providing new options for formulators, thus reducing the impact and dependence of limited raw materials. This constant search for new solutions provides us with the opportunity to promote the conversion of relatively low-cost raw materials, to high value products, which adequately contribute to the nutritional needs of poultry.
The supply of raw materials to our customers is based on the premise that the products truthfully comply with the specifications mentioned in the contracts and with the controls of the relevant governmental authorities at the origin and destination. To ensure the compliance, FOOD FRIEND takes the necessary precautions from the moment of production until the delivery of the product at the customer’s warehouse. FOOD FRIEND’s philosophy involves knowing the particular situation of each producer in Saudi Arabia. We therefore undertake visits to all manufacturing plants, as well as imply qualification tests of the products prior to the development of any business relation. This enables us to rule out products that do not meet our customer quality guidelines. Thus we are able to ensure that the products maintain their physical and nutritional status during transport, storage and dispatch to our clients.
With our comprehensive knowledge of the market we are able to fulfil our partners requirements in order to achieve sustainable advantages over the competition and expand skills.
As a link between the customer and the supplier, we take responsibility to fulfil the various logistical requirements of both parties.
In order to ensure maximum safety and traceability of the supply chain for our customers and suppliers, FOOD FRIEND has committed itself to the highest process standards. We make it a priority to implement appropriate quality and sustainability standards within our company. With regards to this, we have ourselves audited regularly by recognized certification bodies. During these audits, they evaluate and attest the fulfilment of legal requirements and voluntary standards. By doing so, we make a transparent judgment of our services possible for our customers.